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DISNEY PARKS & RESORTS
Digital Marketing

Role: Video Editor/ Producer/Motion Graphics Designer

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Description: â€‹

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  • Designed and edited unique ads for new platforms for Facebook Carousel Ads, Instagram Story, by applying learnings from user acquisition testing for Mobile Apps to Parks & Resorts business. (Pixar Pier & Pandora: The World of Avatar)

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  • Created presentations to depict creative video performance and presented across multiple internal divisions to consult and bring up-to-date learnings to other divisions across Disney Parks, Publishing, and Consumer Products.  

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  • Successfully edited newly tested video format for showing behind-the-scenes of Ride Attractions (Video 1) containing sensitive and previously "under the hood" material and outputted for PR/Social to tease an upcoming attraction at Tokyo Disneyland.

    • Video has reached over 2 million views (as of December 2020)

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Tokyo Disneyland Behind the Scenes

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Communication & PR Channels

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Pixar Pier:

Facebook Carousel Ad

Pandora: The World of Avatar

Instagram Story

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